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IBM IBM Smarter Commerce Sales

IBM Smarter Commerce gives LabelSneak immense information increase | killexams.com existent Questions and Pass4sure dumps

First name: remaining identify: email tackle: Password: confirm Password: Username:

Title: C-level/President supervisor VP personnel (affiliate/Analyst/etc.) Director

characteristic:

position in IT determination-making manner: Align company & IT desires Create IT routine check IT wants manage seller Relationships evaluate/Specify brands or vendors different function authorize Purchases no longer involved

Work telephone: company: enterprise size: trade: road handle city: Zip/postal code State/Province: country:

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inspecting IBM's Sale Of Retail outlets options | killexams.com existent Questions and Pass4sure dumps

No result found, try fresh key phrase!Toshiba TEC (OTC:TSHTF) will acquire IBM's (IBM) retail store factor-of-sale solutions enterprise. The settlement allows both to faucet the transforming into smarter commerce chance. A multi-yr enterprise associate ...

Smarter commerce leads to happier consumers | killexams.com existent Questions and Pass4sure dumps

Happy shopper card

In latest ever greater connected world patrons contain a whole lot higher expectations of the agencies they deal with.

They want corporations to seize into account their preferences and deliver a personalised, rewarding experience. What's greater they anticipate this utter of the time no longer just at the factor of sale.

To attend groups carry for their shoppers IBM is the usage of its Smarter Commerce world apex in Florida to unveil ExperienceOne, an integrated portfolio of cloud-primarily based and on premise choices to collect marketing, income and repair practices and assist create deeper, greater helpful customer engagements.

IBM ExperienceOne draws on innovation from IBM analysis as well as more than $3 billion invested in organic building and acquisitions. it breathe additionally built on greatest practices drawn from IBM's event of working with over 8,000 businesses throughout the globe.

"Smarter Commerce is ready helping purchasers always reinvent themselves around the client journey," says Craig Hayman, prevalent supervisor, industry Cloud options at IBM. "IBM ExperienceOne offers a comfy and simplified portfolio -- together with innovation from greater than 1,200 partners -- to attend shoppers design and deliver more positive client engagements. With cloud, on premise and hybrid options, IBM ExperienceOne immediately scales to interact each client in the second while maintaining their privateness".

New capabilities assist to better understanding of customer relationships, maximize sales by using directing the amend present to the amend client, and execute utilize of mobile and sociable media to carry better client journey. Combining ExperienceOne with SoftLayer cloud infrastructure IBM is additionally able to present client statistics, customer analytics and digital commerce as a service.

The business is aiming to carry similar levels of customer insight to the B2B sector as well with the launch of fresh accomplice and service provider appointment software by the utilize of its Smarter Commerce initiative. This contains a Multi-business Relationship management (MRM) platform for improved collaboration. IBM Sterling B2B functions Reporting and Analytics to panoply screen transactions and back enterprise spot tendencies and execute counseled choices. Plus different paraphernalia present improved adherence to compliance specifications and quicker and extra productive sharing of facts.

"Now more than ever, the destiny of any enterprise is deeply intertwined with the success of its community of partners and suppliers world wide," says John Mesberg, vp, B2B & Commerce options at IBM. "via orchestrating these complicated engagements with fabulous precision and insight, organizations can create fresh gateways to trade that permit businesses to carry super consumer experiences. With these days’s news, IBM basically transforms these dynamics with companions and shoppers to pressure quicker time to income throughout the prolonged value chain".

which you can locate more about IBM ExperienceOne on the enterprise's site. there may breathe moreover an infographic on how Smarter Commerce can deliver greater consumer appointment under.

IBM-Summit-Infographic S

picture credit score: Sergey Nivens / Shutterstock


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Media As a Shaping Agent of Society: Wherefore art Thou Treacherous? | killexams.com existent questions and Pass4sure dumps

“Fake News”: A Classic Statecraft Misdirect and Naiveté Writ Large

What, prey tell, explains how David took down Goliath? The ragtag lion coalition of “rebels with causes” and Deplorables with axes to grind had the clandestine sauce: TIS. sociable media was the sling and acute messages were the rocks and together they tattooed “TIS” prerogative between her eyes:

Mark Zuckerberg is trying arduous to convince voters that Facebook had no nefarious role in this election. “Our biggest incubator that allowed us to generate that money was Facebook,” says Parscale, who has been working for the drive since before Trump officially announced his candidacy a year and a half ago. “Facebook and Twitter were the intuition they won this thing,” he says. “Twitter for Mr. Trump. And Facebook for fundraising.” They notable how Clinton spent more than $200 million on television ads in the final months of the election while Trump spent less than half that. Because Trump wasn’t spending as much on television utter along, it seemed dote his team wasn’t investing in changing anyone’s minds. But they were: they were just doing it online.

Coby’s team took replete odds of the competence to execute massive tests with its ads. On any given day, Coby says, the drive was running 40,000 to 50,000 variants of its ads, testing how they performed in different formats, with subtitles and without, and static versus video, among other diminutive differences. On the day of the third presidential debate in October, the team ran 175,000 variations. Coby calls this approach “A/B testing on steroids.” The more variations the team was able to produce, Coby says, the higher the likelihood that its ads would actually breathe served to Facebook users. “Every ad network and platform wants to serve the ad that’s going to net the most engagement,” Coby says.

(Source: WIRED, Issie Lapowsky, November 15, 2016, “Here’s How Facebook Actually Won Trump the Presidency”)

This is the network structure of both political media drive propaganda strategies: MSM are the big, old-school broadcasting networks near the headquarters dominated by DNC influence per the WikiLeaks disclosures and then there are smaller but noiseless substantial alternative media sites and then an extremely long tail of interconnections of diminutive sites and sociable media where the RNC took the fight. The “underground” more bidirectional communications (blogs with comments) and sociable media won this round — both campaigns utilize dis/misinformation (“fake news”) to influential the electorate using different tools. Which regions are RED and which are BLUE? (Source: spatial map by Jonathan Albright, coadjutant professor of communications at Elon University, North Carolina, “Google, democracy and the veracity about internet search”, The Guardian)

[Enlarge the above image]

The “shocking result” given that The fresh York Times predicted a 85% chance for triumph the day before the election quickly turned to the issue of the influence of “fake news” on the election outcome. Every epic from mainstream media (MSM) to alternative media was focused on “how can they eliminate fake news?” or witch-hunting imprint Zuckerberg et al; this wavelength of thought presumes that fake tidings must breathe quelled no matter the cost (which is beyond calculation). This thinking is amend if tidings = veracity matters. But through the lens of reality — meaning surgical-strike propaganda — this view is gravely naive. What, you say? veracity doesn’t matter?

Here is a brief primer through the lens of reality that incorporates TIS, which spawned in embryonic contour in George Orwell’s novel 1984:

The first-edition front cover of the novel Nineteen Eighty-Four first published in 1949. (Source: Wikipedia (public domain))

1984 has four themes:

  • Nationalism;
  • Futurology;
  • Censorship; and
  • Surveillance
  • (Source: 1984, Wikipedia)

    All of these themes are intertwined and managed with communication through the “Ministry of Truth” which is brilliantly crafted and executed propaganda. Nationalism has already been addressed. In review, Goebbels, Hitler, and Ellul created the operating principles and concurrent examples of Nationalism are:

  • Bush: “With us or against us”;
  • Trump: “Building a wall” (literal or figurative xenophobia); and
  • Clinton: “Basket of deplorables” or, more refined: “I’m with → HER (and, therefore, NOT with…).”
  • The relentless shower of semantic payloads. | (DIS)INFORMATION: Mutually Assured Mental Destruction, Alicia Wanless, (Source :La Generalista)

    Question: Who enact you deem creates the semantic payloads?

    Hint: Not the candidates.

    All of these statements are crafted to trigger target audiences to seize sides (polarize into tribes and fight for me, for us, for their country, their pass of life, their flag, etc.).

    From 1984’s Ministry of Truth:

    The keyword here is blackwhite. dote so many Newspeak words, this word has two mutually contradictory meanings. Applied to an opponent, it means the habitude of impudently claiming that black is white, in contradiction of the unostentatious facts. Applied to a Party member, it means a loyal willingness to yelp that black is white when Party discipline demands this. But it means moreover the competence to believe that black is white, and more, to know that black is white, and to forget that one has ever believed the contrary.

    Note: stress mine

    (Source: allotment II, Chapter IX — “The Theory and practice of Oligarchical Collectivism”, which is from a “nonfiction engage within a fictional novel” written by a character in 1984)

    To attend succor you grasp the scale of global naiveté in proper context, this is from Johns Hopkins University’s Sheridan Libraries:

    The World Wide Web offers information and data from utter over the world. Because so much information is available, and because that information can emerge to breathe fairly “anonymous”, it is necessary to develop skills to evaluate what you find. When you utilize a research or academic library, the books, journals and other resources contain already been evaluated by scholars, publishers and librarians. Every resource you find has been evaluated in one pass or another before you ever notice it. A lot of noteworthy information can breathe establish online, but it’s trickier to know what has been peer-reviewed online and what has not, because anyone can write a web page. Excellent resources reside along side the most dubious. The Internet epitomizes the concept of caveat lector: let the reader beware.

    and

    What constitutes a satisfactory fake is how well it resembles the existent thing.

    Propaganda is defined as the “systematic propagation of information or ideas by an interested party, esp. in a tendentious pass in order to hearten or instill a particular attitude or response. Also, the ideas, doctrines, etc., disseminated thus; the vehicle of such propagation.” (from Oxford English Dictionary, 2nd ed., 1989)

    Misinformation is defined as the action of misinforming or condition of being misinformed; or erroneous or incorrect information. Misinformation differs from propaganda in that it always refers to something which is not true. It differs from disinformation in that it is “intention neutral”: it isn’t deliberate, it’s just wrong or mistaken.

    Never underestimate the evil intentions of some individuals or institutions to yelp or write whatever suits a particular purpose, even when it requires deliberate fabrication. Disinformation refers to disseminating deliberately unfounded information, especially when supplied by a government or its agent to a foreign power or on the media with the intent of influencing policies of those who receive it.

    Note: stress mine

    (Source: Johns Hopkins University (Sheridan Libraries), Information and Its Counterfeits: Propaganda, Misinformation and Disinformation)

    Which takes us from the clinical world of “fact checking (think safe sex)” in academic settings where credibility and veracity means everything to the nasty swamp of unrestrained, feral TIS where veracity is for losers which was lucidly foreshadowed by:

    “We’ll know their disinformation program is complete when everything the American public believes is false.”

    — William Casey, CIA Director, 1981

    In other words, when black is white and white is black (“blackwhite”), they will finally contain achieved harmony from some alien perspective.

    “BLACK is WHITE” | Logo for INGSOC political party in 1984. (used in 1984 film adaptation) (Source: Wikimedia | CC BY-SA 3.0)

    Microsoft announces board changes and quarterly dividend increase | killexams.com existent questions and Pass4sure dumps

    REDMOND, Wash., Sept. 16, 2014 /PRNewswire/ -- Microsoft Corp. on Tuesday announced that Teri List-Stoll, executive vice president and chief monetary officer of Kraft Foods Group Inc., and Charles W. Scharf, chief executive officer of Visa Inc., contain been appointed to the company's board of directors and will join the board effective Oct. 1, 2014.

    The company moreover announced that Dave Marquardt and Dina Dublon contain decided not to hunt reelection to the board of directors and will retire from the board at the expiration of their current term following the annual shareholders meeting in December.

    Microsoft moreover announced its board of directors declared a quarterly dividend of $0.31 per share, reflecting a 3-cent, or 11 percent, increase over the previous quarter's dividend. The dividend is payable Dec. 11, 2014, to shareholders of record on Nov. 20, 2014. The ex-dividend date will breathe Nov. 18, 2014.

    "As they continue to focus on the company's transformation and the board continues to evaluate capital strategy options, this dividend increase is another step in their ongoing commitment to increase capital returns to shareholders," said Amy Hood, chief monetary officer of Microsoft.

    Scharf, 49, has served as CEO of Visa since November 2012. Before joining Visa, Scharf spent nine years at JPMorgan Chase & Co. as the chief executive officer of Retail monetary Services and managing director at One Equity Partners, the firm's private investment arm. He has moreover served as the chief executive officer and chief monetary officer of Bank One Corp., and chief monetary officer of both Salomon Smith Barney and the global corporate and investment bank division of Citigroup Inc. He serves on the board of trustees for Johns Hopkins University and the board of directors for the monetary Services Roundtable.

    List-Stoll, 51, is executive vice president and chief monetary officer for Kraft Foods Group, Inc. Before joining Kraft, she served as senior vice president and treasurer at Procter & Gamble. Previously, over the course of a nearly 20-year career at Proctor & Gamble, she held finance leadership roles across a diverse sweep of areas including business unit management, supply chain, sales, accounting, and monetary planning and analysis. She serves on the board of Danaher Corp. and as a trustee of the monetary Accounting Foundation.

    "These additions attend strengthen their competence to serve their shareholders and travail with Satya and the company's senior leadership team on Microsoft's ongoing transformation," said John Thompson, Microsoft chairman.

    "I'm excited to contain both Teri and Charlie joining their board," said Satya Nadella, CEO of Microsoft. "Teri brings exceptional monetary and operational expertise, as well as noteworthy insights from her two decades of suffer in consumer and retail industries. Charlie, as a sitting CEO of a big global business, brings additional strategic and operational depth to the Microsoft board, as well as a profound understanding of how commerce is changing globally." 

    Marquardt, 65, has served on the Microsoft board since 1981 in a variety of capacities. Dublon, 61, joined the Microsoft board in 2005, and has chaired the compensation committee.

    "As one of their earliest board members, Dave has played an essential role in Microsoft's growth and development, providing sage counsel and invaluable industry insights," said Bill Gates, founder and technology advisor of Microsoft. "Dina has moreover been a noteworthy board member for almost a decade, and they utter value her guidance and support."

    Adding List-Stoll and Scharf will increase Microsoft's board to 12 members effective Oct. 1.

    Scharf will breathe joining the board's governance and nominating committee. List-Stoll will breathe joining the audit committee.

    In addition to List-Stoll and Scharf, Microsoft's board of directors consists of John W. Thompson, Microsoft chairman and chief executive officer of Virtual Instruments; Dina Dublon, former chief monetary officer of JPMorgan Chase; Bill Gates, Microsoft founder and technology advisor; Maria M. Klawe, president, Harvey Mudd College; David F. Marquardt, general ally at August Capital; G. Mason Morfit, president, ValueAct Capital; Satya Nadella, Microsoft CEO; Charles H. Noski, former vice chairman of Bank of America Corp.; Dr. Helmut Panke, former chairman of the board of management at BMW AG; and John W. Stanton, chairman, Trilogy Equity Partners and Trilogy International Partners.

    Founded in 1975, Microsoft (Nasdaq: MSFT) is the worldwide leader in software, services, devices and solutions that attend people and businesses realize their replete potential.

    Logo - http://photos.prnewswire.com/prnh/20000822/MSFTLOGO

    SOURCE Microsoft Corp.



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